by Todd Burkhalter | Dec 23, 2014 | Education
Why do people love going to Starbucks? There are certainly plenty of places to get coffee. It is because most people love the feeling or the environment that they have created. It simply feels cool to hang out there. Most of the environments that we are attracted to...
by Todd Burkhalter | Dec 18, 2014 | Education
by Todd Burkhalter | Jul 14, 2014 | Education, Leadership
Many think that Marketing is exclusive to the creatives, however I would suggest that marketing is much more of a nerd sport than many realize. Certainly I am not indicating that all creative types are exclusively about the art and the design, but there must be a...
by Todd Burkhalter | Jun 5, 2014 | Education
What is the first thing that you notice about someone when you meet them? Most people respond with their smile, their eyes; almost always it is related to someones face. By looking at someones face you can often form an opinion about them, be it right or wrong. A...
by Todd Burkhalter | Apr 23, 2014 | Education
How to Achieve Top of Mind Awareness Using Social Media Coca-Cola and Budweiser, two of the largest beverage giants in the world both share one common problem……. Any ideas? Even with the billions of dollars that they pour into marketing their...
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